Marketing Assistant
Weaving the Creative Threads of SPACE
Amala Parry is Marketing Coordinator at SPACE Architects, bringing a thoughtful, enquiring approach to how the practice communicates its work and its values. A recent graduate of Newcastle University with a background in Media and Cultural Studies, Amala joined the studio with a strong interest in storytelling and an ever-growing curiosity about the built environment.
Amala is closely involved in the day-to-day rhythms of the studio, supporting project communications, editorial content and wider practice initiatives. With a natural sensitivity to tone and detail, she works across digital channels to help articulate the thinking behind our architects' work and the themes that matter. A curious marketer, Amala continually seeks to build upon her knowledge of architecture and the industry, pairing clear communication with thoughtful questions and considered ideas.
Amala is particularly engaged with SPACE’s approach to sustainability and long-term responsibility, and is motivated by the challenge of translating complex ideas, from carbon literacy to social value, into accessible, well-considered narratives. Organised yet adaptable and quietly confident, she brings a fresh perspective to the studio while grounding her work in collaboration with the architects, researchers and designers across the practice.
Outside of work, Amala enjoys several creative pursuits from writing for her personal blog, to reading and crafting. She finds the most peace and joy while engaging in a hot yoga session, or combing for treasures on the North East coastline, which she is grateful to live a mere 15 minute journey from.